October 17, 2021

Entrepreneur By Nature

Entrepreneur By Nature

How to Sell on SAAS MARKETPLACE?

Sylvina Poole January 11, 2021 3 min read

SAAS MARKETPLACE (Software as a Service Marketplace) is a marketplace that is intensively allowing customers to purchase and manage their cloud-based SaaS Applications. SaaS allows you to interact with buyers all over the world and helps you establish a relationship with the buyer.

WHY SAAS MARKETPLACE ?

Modern problems require modern solutions. SaaS marketplace is the modern solution for the modern problems of the modern seller and it’s not only a great platform but also a great mediator between  the seller and the buyer.

THOUSANDS OF BUYERS

The Internet holds a population of 4.13 billion users and that’s why cloud marketplaces deliver access to millions of new buyers with pre-committed spend and contracts. This is a huge range of potential buyers and a big chance for a lot of sales.  

PRODUCTIVITY

Since everything is online and cloud-based, efficiency, speed and easiness are undoubted services that boost your productivity and efficiency at extremely high levels and are accessible from everywhere. 

GETS UNNECESSARY FORMALITIES OUT OF THE WAY

Sales and transactions are mediated through an online platform and therefore, there are no formalities that you need to get involved with. Also, peeking over to the psychological aspects of it, SaaS marketplaces are a great place for introverts who are aspiring salesmanship.

CAPITAL SECURITY

If your customers already spend money with AWS, Azure, GCP, they are good targets to sell through the MP’s.

Also check : https://tackle.io/blog/listing-your-offer-its-a-team-sport/ 

HOW TO GET STARTED?

Getting started with selling on SaaS is really simple. You’ll be going through 4 main stages to become a seller on the marketplace. All you have to do is just follow the steps below and you will be good to go.

REGISTRATION

First you have to register yourself as a user on the SaaS marketplace but to do that you first need to register yourself as a seller on AWS Marketplace Management Portal. 

PRICING

Customers on the marketplace can access your product through a Virtual Private Cloud (VPC) endpoint connection

You’ll be offered the following pricing models by AWS:

SaaS Subscriptions 

SaaS Subscriptions charge buyer for hourly usage of your product

SaaS Contracts 

SaaS Contracts provide buyers with an advanced and flexible payment schedule for using your product.

Access

SaaS subscriptions and SaaS contracts have their products always published to a limit. These limits let you test the accounts to verify proper configuration. One thing to also note is that your products don’t appear visible to the public.

Reporting

Reports with results for subscriber data, financials, usage and taxes are provided by the marketplace for your SaaS products.

CONCLUSION

So, what are you waiting for, go check out SaaS marketplace. Not only will it get you an endless number of buyers but also will let you enjoy speedy sales, quick contact establishment with buyers, more security, hassle-free sales and a lot more. It makes communication between the seller and buyer easier, faster, and productivity oriented. So, if you haven’t already, definitely checkout SaaS marketplace.

GREAT SALESPEOPLE ARE RELATIONSHIP BUILDERS WHO PROVIDE VALUE AND HELP THEIR CUSTOMERS WIN

~JEFFERY GITOMER

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